By combining database engineering with sleek design and responsive development, they equipped Process Bulletin with the essential online platform needed to reach and engage their target audience within the manufacturing and industrial sectors.
Process Bulletin's target users are professionals within the manufacturing and industrial sectors. These individuals rely on up-to-date industry news, technological advancements, and market trends to make informed decisions in their respective roles.
Process Bulletin, a newly established news platform, lacked a dedicated online presence to reach its target audience. Without a website, they couldn't effectively disseminate industry-specific news and information to professionals in the manufacturing and industrial sectors.
Miscibility provided a two-pronged solution:
Process Bulletin is a newly built news and information website for industrial and manufacturing updates. As part of its early stages, the website built from scratch will be the main channel for conveying updates to its viewers.
The company came with a simple concept — a news website for the industrial sector. While simple in itself, having a structure is a good foundation for sites that depend on search engine algorithms. Knowledge of engineering concepts helped identify the categories for which the website will rank. In this case, these were the different industries in manufacturing.